Labviva is a digital marketplace for life science products connecting researchers with suppliers of reagents, chemicals, and instrumentation. Labviva creates a unique relationship between scientific content and products across hundreds of brands and suppliers resulting in a seamless purchasing experience.

As Director of Visual Design, I worked closely with the Director of Product to enhance the user experience and customer journey of the existing core e-commerce software platform. My responsibilities included concepting the overall design direction, creating wireframes using best practices, prototyping, creating high fidelity user interface mockups, and the final design implementation of the platform. I worked closely with the engineers to ensure all design assets were executed appropriately.

CORE E-COMMERCE PLATFORM (Samples of PDP, Mini Cart, and Cart)

LOGIN PORTAL (Samples of Home and Current Open Orders)

Designed and implemented a cohesive customer login portal where the customer is able to access their account information and manage their purchase orders. I ensured a smooth purchasing experience with user-centric design.